Referrable? No such word.
It’s more ‘business jargon’ from Charlie, I hear you say.
Although, if you’re in business then being referrable is essential. So, let’s look at what makes you so while understanding why the fundamentals are so vital for success …
Beginning with, treating people as you may expect to be treated …
Not to mention:
Are you visible?
What?
It’s true, there are those out there that expect the business, the new ‘best client’ to simply come knocking on the door, out of the blue … just because you’re … you …
Nope, we need to work on that bizability (more jargon!) After all, there is a number of ways of becoming noticed. Take for example the DIY world of ‘social.’
OK … do you know your p’s from your q’s? Remember them? Those annoying mirror images, the p, and the q. We get what we give right? So let’s understand that there is mileage in good old-fashioned manners, respect and etiquette.
Let’s call it p and q.
Thinking of others? Of course, it’s second nature to most of us, right?
When looking for referrals, think of those with like-minded ambitions. I’ve found that if you offer help and support, you will soon find it’s reciprocal. Trying reach out to the underdog.
That was you once, right? Me too.
Doing as you say you must? Following up. Well, that’s a no-brainer … innit?
We still hear of those given the opportunity who don’t follow up. Isn’t it true that more business is lost through procrastination than by making the wrong decision? We know it, but still, the lack of follow-up remains the largest obstacle to ambition.
I’m nearly done …
Are you communicating? Some don’t. We’re supposed to know that there may a delay, that they won’t be available next meeting … or cannot make the arranged one to one. Lack of communication does not help the bizability, credibility or reputation.
So, ask yourself, ‘how is your reliability?’ Ask often.
Can we count on you? If not, how could we recommend you to those closest to us?
This is the nugget friends, your reliability is what makes you referrable. If you are not readily visible and reluctant to follow up when the business opportunity arises … then you are simply not reliable.
Business is personal.
CharlieKenny.me 