Plant with care, weed with purpose
Long ago I was advised I should be hanging on to those business cards … ‘you never know when it may come in useful.’
Trouble is, I’ve just taken a look at around 25yrs worth of hanging on to business cards and I’ve come to the conclusion that 60% of these need to go…
‘Have you reached-out?’ I hear you say.
‘Don’t wait for the business, drop them a line with an update … include them in your newsletter, stay in mind.’ Yes, yes and I hear you again… but no.
Hey, I’ve been there, done that and I’m not so sure today’s networker has intentions for the long-term. Taking the advice though, half of those I included in updates had moved on, or sadly died. Half again seem to be only ‘in it’ for the now, so no. I’ve new purpose.
These days there are a core bunch of connections with whom I have a natural affinity. I see most of them on a regular basis and I value their advice and support.
I’ve learned over the years to select your close connections and cultivate with care. I look past the commercial engagement and seek more intrinsic values. I’m happy now to be comfortable in my shoes, happy where I sit in this place. Is this so bad?
So selecting my mates, my business connections, those whom I am prepared to spend time with in getting to know and trust is important to me. These are the people I can count on ‘for the journey.’
‘So what happens when someone else reaches out to you, do you accept the invitation?’ I hear you ask.
Sure, we need to engage and be prepared to offer help when it’s required, I believe that’s part of human nature, although if in ‘follow-up’ (and we all follow-up, don’t we?) the communication is lost, then I’m a little more mercenary on with whom I gift my time these days.
For me, cultivating new connections in business is a little like gardening. I’m more prone to plant and care more selectively, I’ve also developed a passion for recovering the space taken up by anything/anyone simply coming along for the ride …