Patience is indeed a virtue.

Darren had ‘bought in’ to the commitment of spending time to realise a return on his efforts, so when we met up recently I was pleased to see he was now participating within a vibrant Network Forum, with a determination to help ‘grow’ with the group.

‘How do I give?’ was the question.

In short the best advice I could give him was to ‘continue turning up and educating the audience.’

‘But I feel under pressure to offer referral.’ Came the sharp reply.

This is a common misconception and one cultivated in some circles and although Darren had an understanding of why  ‘people do indeed – buy from people’ he was still bothered with anxiety.

So keep the appearances I suggested, offer your support to colleagues through regular close meetings ‘off-piste,’ (the 121) ask questions that you cannot in the structured environment of the Forum, learn from each other, grow the partnership. Avoid at all costs the “takers” such as ‘Matt The Fat’ of post past … these you will come across ‘hunting for business’ on the odd occasion and their influence is sure to dissuade the uninitiated from ever returning to networking …

Most importantly I added, keep smiling and introduce your friends to the Forum … nothing consolidates your standing and reputation as a ‘giver’ within the Forum as introducing your wider circle of contacts.

Offering referrals is of course a great way to develop the relationships, although too much emphasis on passing referrals can undermine credibility – in a lot of cases, (especially during the early days of network experience), leads confused as referrals can do more harm than good.

Building a solid and reliable network of like-minded individuals does take time and of course the best referrals always come to those who are patient.

Published by charlie kenny

I love the coast and in particular, the area in which I live, the North East of England. It's an uncomplicated life, for the past twelve years I've been away from the 'big smoke' ... and the decision to relocate my business to the North has been the best move of my career. So far. I am a writer and have a lifetime of experience in publishing and personal development. I now consider myself a specialist in helping my clients with memoirs - that could entail a biography, or simply bringing diary pages to life. I tend not to advertise my business, word of mouth has always been kind so it's no surprise that I do spend a couple of days per week networking. Peer collaboration can be very rewarding. Therefore, if you'd like to join me fortnightly for Wednesday ZOOM or either Tuesday or Thursday for (in-person) morning coffee, please get in touch. I'd love to meet you and perhaps help in any way possible. Thank you for stopping by the website. engage, develop, grow ... with Go!

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