CharlieKenny.me
people * stories * engagement
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Category: sales
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same old routine, same results
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We’d arrived early at Broome airport – ‘at the top of Australia,’ and as expected, a familiar face was there to greet us. ‘Come and stay with us at the house Charlie, we’re away tomorrow morning, first light but it’d be great to have a yak – even better if you could look after the…
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Remember? Why do clients choose one business over another? Here’s a valuable reminder … Consider the following research by The Forum Research Corp: After analysing 14 major service companies in terms of customer satisfaction, they were able to offer the following results: *15% of customers switched to another business because of poor quality *15% left because price was…
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It was a typically dark, cold December morning and I was more than pleased when Natasha (and coffee) arrived, just as I surveyed the setting for today’s business over breakfast. We wouldn’t be alone for long though, as approaching headlights suggested the first of our company this morning were on their way. Nice and early…
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Community-focused networking has lots of benefits, some are immediately evident, others need clarification and I was witness to this just recently as around twenty met over ‘brunch.’ Our guest was Michael has a lot of domestic responsibility, being the ‘office at home’ and supporting two young kids. He loved the idea of opportunity through engagement,…
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“Hey, I can do better than that, why should I pay you? ‘Why should I pay you, when I know I could produce the same, just as well, if not even better than you?’” Friends, do you ever have one of ‘those’ days where everyone seems to be the expert with an opinion? … The…
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Today is about cake. I’d no sooner swallowed the first bite of my (very generously) iced doughnut when my table partner immediately went on the offensive… I don’t know why you bother with these meetings Charlie, I mean, come on, you can’t be making the big bucks? I’d known David a few months now, he…
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Plant with care, weed with purpose Long ago I was advised I should be hanging on to those business cards … ‘you never know when it may come in useful.’ Trouble is, I’ve just taken a look at around 25yrs worth of hanging on to business cards and I’ve come to the conclusion that 60%…
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In my business, I get plenty of questions. Mostly these focus on the difference. Innovation and how they can increase the level of business. It’s something I ask myself on a daily basis. How about you? If we’re not ‘on top of our game’ it’s very easy for business these days to find that they’ve…
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The bad apple. When it comes to referral some of us are our own worst enemies, don’t you think? I’m writing in business context here, my young friend Ben had told me about a referral that sounded promising. Naturally Ben was upbeat about the connection and as is good practice, he followed up right away.…
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